Search Engine Optimization
SEO – Search Engine Optimization is one of the most commonly used terms in Digital marketing. SEO is basically a set of practices that, when performed, helps to improve your website’s visibility in search engines including Google, Bing, and Yahoo.
While Google commands over 80% of all searches online, Bing shares about 17% followed by Yahoo search at 3%. While focusing on Google is of primary importance, businesses should also cater to their audience from other search engines as well.
Search engine optimization processes fall into two major categories. These activities are performed to maximize the visibility of your website. They are:
These are optimizations that are performed on your website to improve its rankings on the search engine.
These are a set of tasks which include directory and book marking submissions, local listings, classified ads, and other tasks which are performed on other websites to improve your website’s visibility on search engines.
When your customers are searching about you online, you could use well managed social media pages to improve your SEO rankings. This practice however takes detailed expertise which is assimilated through trial and error. SEO services like these could be performed only by the experts in an experienced SEO Services Company.
Comprehensive SEO Strategy:
SEO is a highly manual labor intrinsic profession where only people with an instinctive responsiveness towards search engines could perform well. One SEO strategy that may have worked for a particular website, may definitely not work for another. Each website requires custom SEO strategy created by an expert to be successful. InteractiveUX with many years of experience in running SEO campaigns, have refined our skills to provide your company with a comprehensive SEO strategy that ensures greater ROI.
Adherence to Best Practices:
One major aspect that many of the best SEO Companies do not tell their clients is that, for SEO to succeed, you need patience. But some SEO agencies who oversell their services to the clients, resort to ‘Black – Hat’ practices which may produce immediate results. Following these practices is incredibly hazardous for your company’s reputation.
If such practices are detected by the Search Engine’s algorithm, you website could removed from the index for a very long period of time destroying your reputation and brining all of your digital marketing activities to a standstill. At InteractiveUX, we ensure strict adherence to internationally approved best practices in SEO to generate organic growth to your website’s rankings.
Why Should I Hire a Professional SEO Company?
While there is plenty of help and information about SEO methods online, SEO is certainly not meant for DIY. Professionals at InteractiveUX have been able to perfect their SEO skills after failing in multiple ways to find the right method. This is why you should choose the services of a professional SEO Company.
Another major factor why should take professional help for SEO is money and pricing. SEO Service Pricing changes from one service provider to another and difference could run up to several thousands of dollars. At InteractiveUX, we provide affordable SEO services that are custom made to suit the requirements of all our customers.