5 Essentials of Digital Marketing

Marketing products and services using digital technologies like the Internet, mobile phones, display advertising and any other form of digital medium is called Digital Marketing. It has widely changed the way that brands and businesses use technology for marketing....

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The 4 C’s of Effective Content Marketing Strategy

Content Marketing involves the creation and sharing of valuable, relevant and consistent content such as videos, blogs and social media posts that are intended to stimulate interest in its products and services. It is meant for a targeted group...

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8 Common SEO Mistakes That You Must Avoid

Search engine optimization (SEO) has evolved a lot in the past few years. However, optimizing a website or blog is essential for content marketing strategy as it is what that brings visitors to your company and drives them towards...

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How to find the right keyword for you? – Top 5 Keyword Research Tools

Identifying potential keywords that can drive user traffic to your website can be a challenging task. But this process can be simplified with the help of plenty of tools available on the market today. You can make use of...

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5 Tips to Make Your Content Go Viral Online

Every website requires more user traffic and engaging content. Likewise, everyone wishes to gain more likes and followers on Social Media too. For you to achieve it, you need to work on these aspects. It naturally boosts your content...

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5 Factors That Contribute to Local SEO Success

Local SEO has made many small businesses thrive and it has been one of the greatest influences shaping the digital economy today. From being just an online presence, Local SEO has become an absolute necessity for all organizations today...

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7 Ways in Which Digital Marketing is Better than Traditional Marketing

The debate of whether Digital Marketing has replaced traditional marketing has been raging on for quite some time now. There are also other specific debates within this on if digital advertising has taken over traditional advertising. While we just...

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What are the Biggest Challenges in Search Engine Optimization?

Over a decade ago, SEO meant building links for your website. What building links did was this: the more number of links you have to your website, the higher it was ranked on the Search Engine Results Page. But...

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How to Get Your Digital Marketing Strategy Right?

If you are new to digital marketing, and if you had chosen it as a path to stay updated and competitive in the market, then you should understand certain aspects of Digital Marketing. One of the very first things...

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Why Should you Choose a Professional for SEO?

If you have a website for your business, it is mandatory that it is ranked within the first two Search Engine Landing Pages. There is no denying that there are many ways to bring visitors to your website including...

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